LPGA Championship Features Golfers' Twitter Handles
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As the Wegmans LPGA Championship is contested this week, golf fans who attend the tournament or watch on TV will notice something a little different about the golf caddies' attire.
With the soaring popularity of Twitter, caddies will wear bibs with their golfers name and Twitter handles, so fans can start following their favorite players.
The new venture was unveiled locally at May's press conference, with defending LPGA champion Yani Tseng and the ladies on tour like the idea especially those with a lot of followers.
"It's really cool because 30,000 is an astronomical number for me but if it's going to get me more followers, that's only a good thing, so I just think it's fun to tell fans what we do outside of the golf course whether I'm fishing or hanging out with family, it's fun for everyone to follow what we do," said Brittany Lincicome.
"If we can do something that someone hasn't thought of before, a la the Twitter campaign that we're going to do with the caddie bibs and Twitter handles, that's great," said Kraig Kann, LPGA Chief Communications Officer. "You'VE got to find a way to make a little bit of a different spin where people go, wow, that's the LPGA that did that. At the end of the day, if we can get people to say that, then we're making a difference."